Air passenger attitudes towards pilotless aircraft
نویسندگان
چکیده
This paper presents the results of an investigation into attitudes towards and willingness to fly in pilotless aircraft (PAs) among a sample 711 UK people known at least occasionally. A problem with past studies area is that have only been measured explicitly, using questionnaire items drawn from literature field. Also, distinctions between attitude strength structure not considered. The present employed implicit measure examined via (i) structural topic modelling procedure (in order within sample) (ii) Implicit Association Test (to evaluate strength). Outcomes contributed significantly substantially explanation members' degrees PAs. These are important matters considering need for airlines, government agencies manufacturers induce public acceptance Determinants were posited include self-image congruence, fear flying, general anxiety syndrome, interest new technologies, age, gender, exposure information about aircraft. model containing these variables was assembled estimated, providing good fit (R2 = 0.58) data obtained sample. Three primary components emerged investigation: risk, excitement innovation. Four exerted greatest effects on structure, namely self-congruence, prior knowledge PAs, age participant. Fear flying generalised impacted risk element but excitement, innovation or strength. Neither variable nor had significant influences strength, although they did negative airplane. Thirty-one per cent members disagreed strongly question (five-point scale) asking whether person willing study implications campaigns initiated by state marketing activities promotional messages airlines will seek
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ژورنال
عنوان ژورنال: Research in transportation business and management
سال: 2021
ISSN: ['2210-5409', '2210-5395']
DOI: https://doi.org/10.1016/j.rtbm.2021.100656